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Recherche en cours
EtablissementUniversité de Béchar - Mohamed Tahri
AffiliationDépartement des Lettres
AuteurBOUBEKEUR, Lahcen
Directeur de thèseEl korso Kamal (Professeur)
Co-directeurBen Ali Mohamed Rachid (Maitre de conférence)
FilièreLangue et Litterature Anglaises
DiplômeMagister
TitreThe impact of ICT on business Organization :A case study Nedjma Enterprise
Mots clésInformation and communication technology (ICT); Organization; Business Strategy ; intranet ; Extranet ;
RésuméNowadays ICT (Information and communication technology) plays a vital role in advancing economic growth and development , ICT can also transform an organization’s relations with its customers, providing increased scope to tailor products to individual requirements. The aim of this work is to see the impact of ( ICT ) on Business organizations and their development since it is considered as an important key to gain the market for creating competitive advantage. To confirm this fact , data were collected through a questionnaire used in a modern Organization located in Algeria called Nedjma , as a case study , and also to evaluate the contribution of ICT investments within this enterprise .
StatutValidé
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